Goblessed

store. The store can use booklets to showcase their different departments. Say for instance the shoe department has the latest design of shoes for this year. They can illustrate them with colorful pictures and entertaining words in the booklet. They can also showcase the hip shoes this spring and summer. That way when the booklets get in the hand of the customers, they would glance at it and keep it to get a few pointers on shoes. Remember though to include prices as well as full descriptions of the products in the booklet. As much as possible do not be too lengthy in your descriptions. Sentences and paragraphs should be short and straight to the point but long enough to include everything that the customer needs to know. Remember also that creativity is the key to making your customers keep your booklet. So make your booklet captivating in appearance and content. It does not hurt to be thrifty from time to time but if it is the kind of thrift that a fool uses when he saves dime but lo...

traps, in places you wouldnÆt even imagine? trying his luck, as well as edging his bets with Certain Sure Win ôfood-Trapsö, imagine the Spider-Foxes surprise, when it stumbles across a trap it laid some days ago, and noticed it had more food than he had caught all week!!! That is my approach to marketing, Some people preach the Spider web philosophy, spread a Huge web and catch what you can, Bigger the Web, the more food you get. Sure, its true, its true, go on and do your work like that, yeah, you will make money. Then you got the Wiley Foxes, hunting down ôUber-Nichesö no other person has hit yet, which is fine too, yeah that persons gonna make money too. They wont get as much food as the Spider-Fox though, who takes the best of both worlds, and tries out as many different things as possible, all thought out and methodical but Laying traps in Unusual places. This means Using Every tool at your disposal, and getting AS MUCH as you possibly can out of every Resource you possess or have...

you want to be ôStumbled acrossö when that person is searching for information about that product, and you can tell them whatever it is you like if they do stumble across a message from you, you now decide to write a nice Piece on how Its amazing what natural products can achieve, but obviously thats not all we can do. Lets go back to our Music Guy Example, so he writes his article, and now, he needs to get it seen by as many people as possible for it to have been of any benefit to him. He doesnÆt know who mightsee his Message at what time in what frame of mind, so hes excited but doesnÆt know what to do. THATS OK!! He remembered, he signed up to my mailing list, (all that hard work writing several articles, he nearly forgot what he was doing!), and he dug out my email and found the link to my Article Marketing Section, and picked up where he left off, Which was Mass Article Exposure. People WANT YOU To send them Informative Articles, and they will often have a Link back, and an Author...

free one. Lastly, for a tip with this directory list its all about Speed, and maximum exposure, you work out what You can do in what time You decide to allocate for this task and stick to it, if you can write an article in ? hour, and only have an hour to do anything each day, only submit to about 30 sites. If you do that, you need to be Methodical, do a different 30 every week, track the results, when you have done the whole list, you will have a list of the very best thirty sites, the ones that are most productive. Remember work hard, but more important work smart. Go to my Resources Section and you will find my Article Directory List. Certain things, I have left up to you, but I will mention, like this; I said that you can write an article about anything, so if its a specialist subject your working, combine your clever Niche Marketing Tactics with Article Marketing by searching out sites that Specifically Want content in the same niche you work with, trust me lots of places will, H...

of the kinds of questions you might consider split testing. LetÆs step through it. First of all, you must decide your desired outcome. Is it profitability? Is it search engine ranking? Is it more traffic? Is it more inbound links? Once you have decided your desired outcome, you must find a way that OTHER PEOPLEÆS sites can be measured for that outcome. That... Keywords: marketing, sales, ecommerce, copywriting, webmaster, business, statistics Article Body: Split testing is what marketing is all about; right? Wrong! There is a much better way to get the answer to 95% of the kinds of questions you might consider split testing. LetÆs step through it. First of all, you must decide your desired outcome. Is it profitability? Is it search engine ranking? Is it more traffic? Is it more inbound links? Once you have decided your desired outcome, you must find a way that OTHER PEOPLEÆS sites can be measured for that outcome. ThatÆs right; IÆm not advocating split testing because there is a much f...

might be Alexa or Jupiter ratings. When dealing with less accurate measurements like that, simply increase your sample size or compare more distant extremes (Alexa rankings in the top 100 vs Alexa ranking in the 99,900-100,000 traffic rankings). More inbound links? Once again you can use open logs and look at referral entriesà or you can trust the link: command at MSNà or something less reliable like the link: command at Google (once again, just increase your sample size and/or compare more distant extremes in number of inbound links). How about profitability? This is my favorite. This is why most of us are here. I used this measurement for my Glyphius software and all of the copywriting statistical studies posted on my blog and in the Statistical Copywriting Online Home Study Course. How can you get the profitability figures for other web-sites? Are they just going to turn them over? Actually, public companies do just that. You could use something like that public data. Also, many aff...

say some idiot ôguruö marketer is telling you that using the digit ô7″ in your pricing will increase your conversion ratio and your profitability. OK; fine. You have three choices: 1. Believe him/her. Congratulations; you have just joined the religious society of idiot ôguruö marketers. Instead of embracing science for those things that can be easily researched, you have decided to apply a religious belief to such a topic instead. You can feel a little better about yourself because 98% of all people are in the same boat. Unfortunately 98% of all people will retire at 65 years old broke. 2. Split test it. Arrgh! You know why you havenÆt already done thisà it takes forever to get statistically significant results. Then you know that there are still hundreds or thousands of things you still need to split test after that. 3. Statistically analyze OTHER PEOPLEÆS pricing and their profitability. Look; some things need to be split tested. Still; wouldnÆt it be nice if you could come very...

advertising. Now compare your two lists. Wherever you find an ad that is exactly the same months later, you have an ad that is very likely to be profitable. Put that URL on your ôprofitableö list. Put the other URLs that were on your first list, but are missing on your second list on your ôunprofitableö list. Cool; now you have a list of profitable and unprofitable sites. You can now run all kinds of quick statistical analysis on these sites. Since you can review a hundred sites much, much faster than you can usually get 100 results in a split testà you are way ahead now. Now, simply go through your ôproftiableö list and figure out the percentage of prices that have a ô7″ in them. Now go through your unprofitable list and figure out the percentage of prices that have a ô7″ in them. Compare the two numbers. Are they very close to each other? Then using a ô7″ probably doesnÆt matter very much in your pricing when it comes to profitability. Are they very distant? Did you ...

the list of profitable and unprofitable sites and validate it once! Then you can do an unlimited number of studies using the same data! The same is true for any measurement. My ranking data asks several thousand questions using just one set of data of high ranking and low ranking sites (with a 91% confidence rating)! IÆve answered dozens of copywriting questions using my one dataset of profitable and unprofitable sites (with a 96% confidence rating in that case). Yes; itÆs a lot of work just to get the answer to the ô7″ questionà. but then it is very little work to then ask ôwhat about the digit æ3′ö? Or ôAre red headlines more profitable or blue headlines?ö or ôIs long copy really more profitable or not?ö Instead of wasting your time doing a split test for days for each answer (or if you are a newbie still struggling to get trafficà maybe months to get an answer) and during that time not making as much money as you could be makingà you can just spend an hour tabulating the ...

used for marketing purposes are listed below. 1. Both professional organizations and colleges grant licensing rights to anybody that wants to use their name or logo on anything that they want to sell. This is most commonly done in the clothing industry. This is an indirect, cost and time efficient way of marketing for these organizations. By doing this they get exposure to millions of different people without ever having to do any work at all. 2. Sports logos are also used in more traditional marketing efforts. Organizations do this because the public will recognize the logo, and then look deeper at what is being advertised. This is common in newspapers as well as billboards. How many times have you seen a billboard for your favorite professional sports team that has a huge logo on it? The teams do this so that passer bys will put two and two together and keep the team in mind. This can help to drive ticket sales, etc. 3. Whenever a team knows that they are going to be competing on tel...

structured the organization so that weÆre in a ventured partnership with our lensmasters. ItÆs a co-op in the sense that the more you put in, the more you receive. All lensmasters with traffic get a pro-rated share in the profit that we get from these Google AdSense ads that run on every page, for example. Moreover, a rotating slate of lensmasters will be invited to participate in the judge panel that chooses the charities that get the money from our charity pool. Refer an acquaintance to be a Squidoo lensmaster. When your knownÆs lens earns his initial $20, you as well as your acquaintance will each earn $6, free! Just fill out the form given on the site. Every lens usually contains Google AdSense ads. Those are used to create royalties for the whole co-op (i.e., everyone gets a cut). If you wish to add up your direct royalties, though, you should think of adding commercial modules that the visitors to your lenses will appreciate. Their top moneymaker modules include: Amazon, eBay, Ca...

is revolutionizing search engine optimization (SEO).) Non-Webmasters (and webmasters too) can do online earning from the following programs - Make a Squidoo Lens like this (Pays via Paypal) - Join MyLot (and get paid for discussions - again Paypal) - Join AGLOCO (get paid to surf the web - viewbar now available!) - SlashMySearch (gets paid to search; pays via Paypal/Egold) Title: Squidoo! Word Count: 515 Summary: The main highlight of this website is that it has free registration and referral commission. Squidoo is basically an old-tailored corporation, with investors and real employees. Keywords: earning money online, making money online, online earning, online money Article Body: The main highlight of this website is that it has free registration and referral commission. Squidoo is basically an old-tailored corporation, with investors and real employees. WeÆre not legally established as a co-op; we mean that weÆve structured the organization so that weÆre in a ventured partnership wi...

site for people who wish to build a page about their passions. Blogs, Highlight books, vids, online shops, or just spread the word about stuff you adore. Bonus: you raise money (for you or charity) at the same time! It's fast, free, and super easy. Now, when I'm a computer webmaster, I have learnt lots of genuine methods that have actually made me make online money! You can earn money online through the methods mentioned below: Online Money Making ways for Webmasters (Website owners/ Blog Authors) Pay per Click Advertising , Affiliate Marketing(Affiliate marketing is a means of promoting web businesses (advertisers/merchants) in which a publisher (affiliate) is rewarded for every visitor, customer, subscriber, and/or sale provided through his/her efforts) , Sponsored Posts, Text Link Advertising(Advertisers purchase text links to improve their ranking in search engines and build traffic to their websites. This method is revolutionizing search engine optimization (SEO).) Non-Web...

is, or how the company is positioned to be the preeminent provider of XYZ product, we offer these people something completely different - something that matches more what they say they seek. Here's how Starbucks attracts such people. Big sign in Starbucks on the Plaza in KC: "HIRING EVENT: At Starbucks you can make a difference in someone's day--and in your career...Date and place..." That's it. No talk of the money, such as it is, or the bennies, which ARE nice, no talk of how wonderful the company is, or how proud they should be to be able to work at (truly) one of the top companies in the world, blah blah blah. Nope. Just...Here, you can make a difference in someone's day-- Think of the kind of person who responds to that. I'm sure that explains why they have the most friendly people working at those stores around the world. It is NOT the money, that's for sure. It's tiny compared to the lofty money promises network recruiters hold out. I just ...

Does that sound like you? If so, isn't it time we do like Starbucks? What if we could build up and promote that kind of community within our business? You know, for those of us where meaning matters more than money... P.S. Just in from a 20-year veteran in Shaklee: "My greatest joy is to experience people turning their health around." -Margo C. Title: Start Your Business And Make Money Online Free Word Count: 657 Summary: Find out what it takes to make money online free. You will need to plan your step, build your business around your interest and determine your audience. These steps will lead to a successful business. Keywords: make money free online, earn cash make money online, make money online business Article Body: As I started to make money online free, one of the things that I have came to realize was that there is way to much hype in this business. I am sure you have notice how so many marketers tell you how you can start making thousands of dollars a week wit...

best niche concepts that you believe will work for you. It's much easier to build your successful online business if you love what you are doing. 2) If for some reason you can't find a passion of your own then, create one. Find a niche that interest you and dig into it until it becomes your passion. 3) When all else fails, go for the money. Research to find out what niches are popular and make money. Find out what people want and sell it to them. You will greatly increase your chances of success by doing so. There are a many places where you can go to find out what sells. Start out by doing alittle surfing. Perform some keyword research. You will soon find something to catch your fancy. Determine Your Target Audience Once you have determined your niche, it is time explore who your audience is. Your audience may affect the design and content of your web site. Answer the following questions: 1) Who do you expect to visit your web site? 2) How will they find your web site...

that makes your customers attentive to it. Poster banner prints had been very effective campaign tool in starting a business for it wordlessly convey your messages to your audience. Usually they can be seen hanged on walls, supermarkets or in busy streets where mostly people are found. Having them attractively presented can indeed create an impact that would end up gaining a positive impression from your audiences. Primarily poster banners prints are highly regarded as important means of advertising for business starters because it has a gigantic feature that makes them visibly seen even from a distance. Compared to a talk or slide presentation poster banner prints are more effective because they are sequentially arranged and allows every viewer to go back and review in order to figure out what they had missed upon the presentation. Mainly poster banner prints are significantly produced through poster banner printing services provided by commercial printers. This printing service makes...

is a salient question. Who knows how many, but I bet there are a lot. Whether a small company or a large one with a sales force, the leads that are always best are the ones that are easy to close. But what about the prospects that were reached but never closed? They are in an abyss - The Unclosed Sales Lead Abyss, technically speaking. What are you doing to follow up? Are you following up? Do you have a fixed idea in mind about some time frame that those leads then become dead? What does it cost you to get that lead? LetÆs look at a hypothetical analysis: ò Postcard marketing experts will tell you to send out 5000 postcards. ò It costs you $2000.00 to send out those postcards. ò Say you do that and you get 50 calls; ò That is $40.00 per lead. The Return On Investment (ROI) of this example is as followsà ò You make $2000.00 off of every close. ò You close 20% out of those 50 calls (10 sales). ò You made $10, 000 less the 2GÆs for the postcards = $8000.00. That is decent Return O...

service and you CAN rehabilitate that initial interest. They are much easier to close and more valuable than someone who has never shown interest in your product or service before. Build on that. You donÆt now have to send out a mass mailing of postcards again to revitalize their interest û weÆre only talking about 20 to 100 leads that need to be followed up with a catchy message each month. Yes, they responded to a postcard (if that is what was sent) and will respond again if it is the right communication. The same postcard may work, but what you are trying to do is send repeat communication to those initial ôreachersö and word it in such a way that they will want to reach again. Send a direct mail postcard or an email or both û follow up with repeat mailings to that small cluster of people that is a different, more personal communication than what got them to reach the first time. What would that message be? When you get calls off of your initial mailing, get as much informati...

are saying and doing. Take the information that you gathered and send out tiny little mailings. These particular mailings are for different segments of the people that have already reached for your product or service; the message is based on what they have told you. WouldnÆt it be great if it was really easy to send out a full-color glossy postcard that was specific to that one customer, all from your own computer? Where are you going to get beautiful postcards that have variable data and can get your small mailing out? Usually you have to send out the same piece and order a large quantity û companies have minimums. The reason why they have minimums is because that is the way it is cost effective to sell to you. At this juncture, though, you want to get your mailing out more inexpensively and still get results. ôVariable Dataö is data that is printed on a postcard that is variable û it changes from postcard to postcard and can be taken from any database. What if you could put t...

Consistently put out your communication in the same way you did with your initial mailings, but with a more personalized message. That is Database Marketing. That is how you get people to buy from you after they have reached by following up with them enough. Put in your calendar to make three different follow up phone calls; if you get voice mail then leave a message that really communicates to them. Send a variable data postcard, send an email, but stay in touch. You will be glad you did û in fact youÆll be smiling all the way to the bank. Title: Staying Afloat in a World Gone Adrift Word Count: 1247 Summary: Stating that we are living in a "world gone mad" may sound a bit drastic, but no one can deny we're hurtling towards an ugly place at a speed we can't control. The economy is going downhill, jobs are being shipped off overseas and even real estate is declining in value. How can we protect our future when our present is so dire? The outlook doesn't have t...

offshore bank account. In my opinion, this is not a valid and workable relationship. First, unless you intend on having assets of less than $10,000 USD (I am talking about US citizens here) you are required to report this account; and secondly, anything with your name attached to it in the banking system is discoverable. Just having an account in a supposedly sovereign jurisdiction that will ôkeep your information privateö is not good enough in todays financial landscape. Suffice it to look at the large number of ôhigh rollersö who tried to ôhideö a good portion of their assets this way and got in a good deal of trouble. This is not the way to do it; itÆs not what I want, and I will presume itÆs not what you want. ôHidingö things and privacy are very different arrangements, and you want to be involved in the latterà.legitimate, legal, secure, workable financial privacy! With that being saidàletÆs take a look at this treasure I have foundà The Continental Trust And Credit Union is a pri...

usability and benefits...here are the major points: ò Full internet access to accounts and built in secure message system ò Internet security system twice as good as most major banks (Regarding security; Account data is held not only in secure and stable Linux servers with all the appropriate firewalls, but is then maintained on powerfully encrypted hard drives which are not on the same server as the web page but are instead, held and maintained very privately and secure half a world away. The domicile, banking, secure servers, web servers and administration are all conducted and compartmentalized from different parts of the world making Continental Trust one of the most secure operations of its kind in existence today.) ò So designed that even if the webserver were hacked, no information could be accessed ò Transfer accts. for general in/out activity by wire transfer or by transfer to linked private International Secured Mastercard Program (no spending limits except for the balance st...

and ability to do other things in the financial world is comparatively smallàbut growing. So there you have it as best as I can put it. More detailed information is available from the Venture Resources Group and guest login codes to access all the information on the Continental Trust And Credit Union website are available upon request. I sincerely hope that this article and the information it contains are of great benefit to you and can give you a sense of financial confidence that here, finally, is a solution to what you may have been looking for... as it did for me. Important Note: A pre-requisite to having this kind of financial privacy is to establish working relationships with properly formed and maintained international entities. For the purposes of this article, I have assumed that you understand this, and have access to this kind of knowledge and relations. If you do not, then allow me to refer you to Venture Resources Group where I know you can get reliable and reasonably pric...

actually spend selling in a day? On average, a sales person spends two hours a day selling. Why are they in sales to begin with. Join networking groups, chambers of commerce, rotaryÆs, community involvement programs, etc., etc. And, donÆt forget your friends and family, they should be a big part of any sales personsÆ referral arsenal. Never shy away from talking yourself up at family gatherings or bar-b-ques. There is always somebody in a crowd that needs or knows someone that needs to refinance or purchase a home. So keep the business cards handy. Also, donÆt forget about your past customers. Give them a call to follow up and make sure they are still satisfied. And, while you have them on the phone, let them know you would appreciate any business they could send your way. Title: Staying Ahead of the Competition Word Count: 937 Summary: Find out how a small restaurant located in the small town of Yulee, Florida stays alive and beats out the competition. Keywords: Restaurant, Restauran...

help them increase their base of loyal customers and to bring back those loyal customers more often. "When I first heard The Restaurant Marketing Group's offer for a free marketing analysis, I was intrigued and figured what have we got to lose? The analysis was designed specifically for my restaurant and demographics." Based on the analysis and a new marketing plan Murray's Grille is seeing increases in sales and profits. "It's working and our level of service has gone up another notch. Within the first month over 1,000 people joined their VIP club" Murray continues, "Our servers were briefed on our new VIP club. They invited guests to sign up for the club. For those entering, we promised to send our special offers throughout the year as well as birthday and anniversary acknowledgments. Everyone has a birthday and more people go out to eat on their birthday than any other occasion. This is all increased sales. In addition we offered an incentive f...

placed in another pot and the employee that brings in the most during our month-long challenge will get the money in that pot as well. Sometimes you need to spend a little money to get some returns. Based on the enthusiasm of our employees, this marketing campaign is a real winner!" adds Murray. The company is also utilizing New Move-Ins and sending out welcome letters with an incentive attached to all newcomers to the area. "We want to welcome these people to our neighborhood and help them to establish Murray's Grille as their Restaurant of Choice where they will dine often." We recently went through our Chamber of Commerce and sent a letter to all our fellow members with an offer that they can give to their employees or customers. It's such a simple concept," says Murray. "Foodservice Marketing provided by RMG helped me to identify areas within my restaurant that were creating problems. I did not know that these problems existed prior to the survey...

make products and services popular and in demand. They also make competition overwhelming and active. Marketing tools like the aforementioned come in different aura and armors to persuade, lure, and seize the potential customers. The keyword is information, retention and persuasion. Without these characteristics, the marketing tool will be futile. Information, obviously, because no one would dare buy or subscribe something he or she doesn't know. That is why information dissemination is inevitable. It is the chance of saying what kind of product or service is this, how it is different from the rest of its competitors and how it can cater to the wants and needs of the customers. Retention, on the other hand, is what leads to easy recollection. The moment you glance at a product or need a particular service, the most retentive marketing ad can pretty well go first in your mind. That is the edge of having effective marketing strategy. You can never be left behind just that easy. Final...

seem like a negative attitude, but unfortunately, it's the truth. The Internet is a great place to do business, but finding real success is like finding a needle in a virtual haystack. So what's the problem? Keywords: business, marketing, copywriting, advertising, MLM, networking, copy, website, ads Article Body: Every day, more and more of us begin new online business ventures, hoping to make a better living or just a little extra on the side. And every day, more and more of us fail. This may seem like a negative attitude, but unfortunately, it's the truth. The Internet is a great place to do business, but finding real success is like finding a needle in a virtual haystack. So what's the problem? To be honest, the more I surf the Web, the more bad writing I see. I can't tell you how many sites I've visited that feature boring, disorganized, or almost incoherent copy. And let's face it: if your website can't communicate your marketing message in an excit...

or website is written can literally make or break your chances for success. If you have a hard time finding the right words, can't spell worth beans, or need a little help in the exciting department, don't be afraid to ask for help from a friend, associate, or professional. When words are all you've got, you need to make them count! Title: Stop Wasting Thousands of Dollars on Leads Word Count: 763 Summary: This article explains how to you can avoid the painful process of buying leads and cold calling hundreds and hundreds of people to get a few business signups. You can learn to use a system that can easily be reproduced by your downline creating momentum in your business and theirs. Keywords: Network marketing, leads, home business, website promotion, sponsoring systems Article Body: Written by: Timothy J Langen Jul 1, 2006 If you are like me, or I should say, as I once was, then you probably buy a monthly allotment of supposedly fresh leads of people who are looking to st...

a business that would grow and eventually build momentum on it's own. This system does exist! The system is called a Funded Sponsoring System. The secret to earning residual income in a business on the internet is Duplication! By helping others online to build their business, without leads and rejection, our personal income grows at a much faster rate as does the income of those you enroll. This Funded sponsoring system helps those that are just getting started as well as those who already have a primary program they are working. The best thing about this system is that it will create income for you and those in your group in multiple streams. The system will allow you to profit even if you are not initially getting enrollments into your primary Business. The way this system works involves using free and low cost advertising methods that work to generate traffic to a low cost business that you use as your qualifier. This business is not your primary and should have a free trial wit...

It can serve as an inspiration to move people towards a goal. It can be funny and make people laugh around at their friendÆs misadventures and transgressions. It can bring you to different places you have never seen before. Most of all, they can drag a multitude to oneÆs business. Keywords: postcards, color postcards, postcard printing, postcard printing services Article Body: Postcard is many thingsà It can serve as an inspiration to move people towards a goal. It can be funny and make people laugh around at their friendÆs misadventures and transgressions. It can bring you to different places you have never seen before. Most of all, they can drag a multitude to oneÆs business. Postcards are great marketing masterpieces, that is. They can persuade by means of pictures and words. They can catch attention just at a glance. They can capture emotions as well. The problem now is that how do you discover the edge of postcards. Is it hard to extract? How do you distinguish a mediocre, so-so a...

It can vary from simple to complex. It can be experimental or conventional. The common denominator of all these must be harmony and unity with the product and services you are endorsing. Another thing that you can do is to get a reliable postcard printing services to guide you with the most appropriate alternative. Choose your most convenient process. Title: Stress and customer service Word Count: 543 Summary: The customer service team of any retail company is typically the most stressed department of that company. Aside from dealing with internal policy limitations, they also have to face and placate irate and dissatisfied customers. The expectation that they can do anything and everything makes things difficulty for them. Keywords: stress and anxiety Article Body: Most people would assume that the most stressful job for a retail company falls squarely on the shoulders of the sales staff. Sales personnel have to deal with the pressures of facing the customers on a regular basis, as we...

mention that a feature or item is packaged with a product when it isn't, leaving the customer service rep to figure out a way out of the mess when the customer inevitably calls in. Explaining how this came about is a difficult task already, getting progressively harder when customers insist on getting a product they didn't pay for. This typically happens in the sales department of some of the larger computer companies, particularly in their phone-in sales divisions. Apart from that, customer service representatives have to deal with the countless complaints that people launch over even the slightest dissatisfaction with a product. When processing a return, they also have to face the stress and anxiety of facing the customer's anger and disbelief over why it takes so long for their credit (assuming credit was used and not cash) to be given back. Another difficulty lies in the fact that the rep has to find an acceptable solution (and, in some instances, a concession) to the c...

while passive methods include using the internet, newspaper advertising and direct mail campaigns. Both passive and active prospecting will produce results, however they differ in efficiency and effectiveness û and understanding those differences will make all the difference to you and your results. Passive methods are easy to implement, but are actually pretty inefficient. They attract 1) ôtire kickersö, 2) people looking for a job, 3) price shoppers, and 4) people simply looking for a way to make money. Please understand, these methods do produce results and can uncover fantastic people who become great agents or clients, but generally the quality of results is poor. When these methods are implemented, plenty of activity is generated, but few prospects become agents or clients. The passive methods appear to be very efficient, but they produce so much worthless activity that they become extremely inefficient. Active methods, on the other hand, take more time on the front end, but beca...

right from the start who are inclined to be owners rather than employees. ò People who respond to recruitment advertising are generally looking for something better than what they have. Either theyÆre unhappy with their current situation or they have no job at all. Nowà think about whether youÆd rather have a prospective agent who is happy and productive where they are or someone who is unhappy and maybe even unproductive where they are? Most territory builders would always prefer a candidate who is already productive and happy. They want someone who has a positive attitude and good work habits. By seeking out candidates who are closer to your ideal with respect to productivity, attitude and drive, you end up with agents who are productive, positive and successful ò Ever get frustrated with the production of your agents and wonder how to motivate them? This is a prevalent challenge within the industry. The cause for this issue comes from how the agents were recruited. Not only are man...

who refer others to you. It perpetuates success. Active prospecting allows you to attract the kind of people you want, allows you to meet with only those people who are likely to succeed and stay with you, and allows you to build a team of loyal, professional, hard-working, responsive and successful agents or a solid book of loyal clients. Break out of the internet and advertising routine. Start powering up your prospecting and boosting your success! Title: Strong Arm Sales Stop Success Cold Word Count: 899 Summary: It happens more often than youÆd ever guess û in fact, it might be happening at the booth right next to yours. Recent surveys of trade show attendees show that the most dissatisfied attendees are those who purchase something that they really didnÆt want. Keywords: trade show marketing, trade show planning, trade show training, trade show staff training, exhibitor staff training, trade show books Article Body: It happens more often than youÆd ever guess û in fact, it might ...

constant technical difficulty, do you offer 24 hour support? If they need a size 3 widget, does your company manufacturer size 3 widgets? Who: Relationships are key to business. At the same time, our mobile society means that rapid staff turnover is a fact of life. Two companies may have had û or come near û a business relationship previously, only to have things not work out. Yet this fact could be completely unknown to your booth staff. Arm your team with some corporate history, along with selling points that illustrate how things have changed in the interim. When: When your team says something, attendees want to know they can count on that as fact. Clients want to know you have a track record and that you'll maintain it when they remain with you. Feel free to use concrete examples: Even though weÆre consistently introducing new and innovative models, we still provide parts, service and support to every model weÆve ever made û all the way back to day one. How: How your company ...

or shy types may subconciously feel ætrappedÆ if you position yourself between them and the way out of your exhibit. You donÆt have to be an Old West Cowboy with this û thereÆs no need to always stand with your back to the wall û but be aware of spatial issues and attempt to keep things open and comfortable. 4. Keep An Eye: On the way the conversation is going. If you have the slightest suspicion that an attendee is uncomfortable, or just doesnÆt like you, hand them off to another staffer. Sometimes personalities just donÆt click, and itÆs better to step out gracefully than attempt to blunder through the encounter. 5. Keep An Ear: Open for what the attendee is saying. People can tell when youÆre really listening and when youÆre going through the motions. A million subtle physical cues give it away. DonÆt try to æphone inÆ your interest. Pay attention! Go over these items with your team before the show. When your team is skilled, they wonÆt need strong arm tactics û which will make eve...

of a plot of land on the Kincavel Estate in Sonachan, Scotland, and have legal usage of the title ôLairdö (meaning ôland ownerö). Laird is a title that can be used by men or women but the commonly accepted equivalent for women is ôLadyö. http://www.find-me-a-gift.co.uk/gifts-for-men/unusual-gadgets/laird-lord-and-lady-of-the-glen.html Swear Box - Dad its time to pay the price for your bad language! Swearing has become second nature to some people, and occasionally comes up inappropriately in conversation. However, now we have a way to help you stop $*&#ing swearing! ItÆs also a good way to make some money out of your dad this Fathers Day. http://www.find-me-a-gift.co.uk/swear-box.html Sudoku Cube - Check your dads brain is still in tact this Fathers Day! Nothing has hit the puzzle world this hard since RubikÆs Cube in the 80Æsà Sudoku is everywhere in plague proportions and weÆre about to make it even more crazy with the Sudokube! http://www.find-me-a-gift.co.uk/sudoku-cube.html ...