Goblessed

about what your visitors are looking at on your web site. How many visitors are you getting each month? What is your most popular page? Make the most of your most valuable marketing space. Put your most exciting product specials or newsletter subscribe info there. You can add as a teaser to that page, or create a popup window that is set off when visitors visit to that page. 5. EZINE DIRECTORY LUNGE û In about 20 minutes a day, you could submit to 5 ezine directories. You can look for new directories to submit to, or check to make sure your existing ezine listings are still accurate. You may want to update the number of subscribers, subscribe instructions (if you changed listserves), or your ezine description listings. 6. NETWORKING KNEE BEND û Think about the people in your circle of influence. Make an effort to keep in touch. Try to stay connected to what everyone is up to. Ask yourself if there are any ways that you could collaborate to create a winning partnership. See if you can e...

newsletter. He was concerned that someday, somebody would have a question and he could give an answer contradicting what the newsletter said. So, Dave was seeking authenticity and a more genuine connection with people who would listen to his newsletter as his voice. Over the five years that we created newsletters for Lynne, I advised her several times that there was more to a client relationship than providing stock-picking advice and generating investment returns. She, as a woman in the investment business, considered it very important to come across as professional rather than personal. Her philosophy: Why show a caring side when you have edge? Lynne decided that the colours of her newsletter would be a dark blue and black. She considered the blue to be professional. The paper she would print her newsletter on was a standard white bond: a very normal, unnoticeable paper for any newsletter. The combination of black and blue on white paper led to a somewhat cold newsletter. When I tol...