Graziella De Biasi Hair Color, Body Shape, Family Members, Father, Mother, Brother, Sister, Marriage and Affairs

are big marketing results from these small pieces of paper. Title: Send Real Paper Greeting Cards To Build Business And More Word Count: 473 Summary: Most businesses spend a huge amount of time and money looking for NEW customers. We advertise, make phone calls, even travel cross country for meetings, all in the pursuit of the ever elusive stream of new customers. What we're probably forgetting is that up to 80 percent of our sales growth can and should come from PAST customers. People who have bought from you before are pre-sold on you, your products, and services. It often just takes a simple reminder to get them to ... Keywords: business,greeting cards,marketing,human resources Article Body: Most businesses spend a huge amount of time and money looking for NEW customers. We advertise, make phone calls, even travel cross country for meetings, all in the pursuit of the ever elusive stream of new customers. What we're probably forgetting is that up to 80 percent of our sales growth can and should come from PAST customers. People who have bought from you before are pre-sold on you, your products, and services. It often just takes a simple reminder to get them to buy again and again. A while back I was talking to a group of realtors. When I asked how many followed up with old customers, only a couple of hands went up. Even though most customers will sell their home and buy another within just a few years, hardly any of the realtors were considering how MUCH that repeat business could increase their sales. I don't mean to single out realtors. Just about ALL of us could increase our business simply by getting in touch with our past customers. I've found the most effective way to say, "I'm here and can help you," is to send a genuine paper greeting card by regular mail. It's FAR more effective than sending an email, mailing a sales letter, or even placing a phone call. Paper greeting cards say "I appreciate you." Everyone loves them! Send cards to past customers to let them know you miss them, send them to employees for a job well done, send cards to prospects on birthdays. These are just a few tried and true ideas, and I'm sure you can think of many more. Now I'll admit choosing, buying, and mailing a greeting card can take a lot of time and a fair amount of expense (figure $3 for the card, $4 for the gas to get to and from the store, and even more for postage). The time and trouble involved is one reason why greeting cards are so effective. First of all, the recipient

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Graziella De Biasi Hair Color, Body Shape, Family Members, Father, Mother, Brother, Sister, Marriage and Affairs

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