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**** How This Helps Your Affiliate Program **** Here's another great fringe benefit of this tactic. Often customers will specifically mention the newsletter they were reading or the web site they were visiting that first told them about CBmall. When they do, I will frequently copy the email and send it to that newsletter or web site owner. Since these people are my affiliates, it's a great way to show them how their CBmall promotions are working. It also shows them I am paying attention to their business. Remember that "mind share" is important in keeping your affiliates active and promoting your products. I've garnered considerable good will through these quick little messages. **** Summary **** In summary, while ad tracking is vital to learn WHERE your business is coming from, an autoresponder message to find out WHY you got your business is often just as valuable. Implement this simple tactic and give yourself a better understanding of what is working for you. Use that knowledge to fine tune your site for maximum conversions. Title: The Humble Postcard Is Making A Comeback Word Count: 377 Summary: If you were a contestant on Jeopardy and the answer was "Postcards," what would the question be? How about: "What is one of the most incredibly effective, yet under-utilized methods for driving qualified buyers to your business or website?" Many businesses think postcards are a little old-fashioned for this era of Internet Marketing, but nothing could be further from the truth. Online marketers are discovering that using email lists as an effective form of marketi... Keywords: postcard, postcards, marketing with postcards, postcard marketing, postcard advertising Article Body: If you were a contestant on Jeopardy and the answer was "Postcards," what would the question be? How about: "What is one of the most incredibly effective, yet under-utilized methods for driving qualified buyers to your business or website?" Many businesses think postcards are a little old-fashioned for this era of Internet Marketing, but nothing could be further from the truth. Online marketers are discovering that using email lists as an effective form of marketing is fading fast due to the unfortunate avalanche of SPAM (unsolicited commercial email)! Internet Service Providers and individual consumers are now trying to filter out the ever growing glut of SPAM. But, unfortunately the software developed to assist in SPAM control is not terribly accurate and a very large amount of legitimate

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