Gleice Kapobianco Hair Color, Body Shape, Family Members, Father, Mother, Brother, Sister, Marriage and Affairs

from a Leading Manufacturing Firm) 2. USE BENEFIT ORIENTED TESTIMONIALS - Specific testimonials can reinforce key benefits of your product or service. See examples below: Benefit Based Testimonial: "Grandma MadisonÆs pies taste so fresh compared to other store bought pies!ö (Freshness is key benefit) General Testimonial: ôGrandma MadisonÆs pies are fantastic.ö (nice, but too general) 3. QUANTIFY THE BENEFIT - Using numbers help people ômeasureö the benefit in their minds. Example of measurable benefit ôThe Whizbang system has helped us increase our profits by 30 percent in the first 6 months! Or ôUsing Whizbang has helped us realize a 42 percent savings in labor and consulting fees!ö =WHERE TO USE TESTIMONIALS= Grouped on a testimonials page of your web site Scattered throughout your web site in 1or 2 line snippets Email marketing letters Newsletters Direct Mail Brochures The words of a satisfied customer are powerful tools for building trust, promoting your reputation, and increasing sales and profitability! I urge you to tap into the power of testimonials for promoting your business. Title: Targeting Niche Markets Word Count: 312 Summary: Many products available on the market are geared towards a specific group of consumers. They are created and advertised with this group of individuals in mind and if effective they should cater to the needs or wants of this group. Since in many cases the intended market has specific needs it is important that advertising clearly showcases these needs for the targeted demographic to identify. As with introducing any new product or invention it is vitally important that your cr... Keywords: Article Body: Many products available on the market are geared towards a specific group of consumers. They are created and advertised with this group of individuals in mind and if effective they should cater to the needs or wants of this group. Since in many cases the intended market has specific needs it is important that advertising clearly showcases these needs for the targeted demographic to identify. As with introducing any new product or invention it is vitally important that your creation not only meet the needs of the targeted group but also demonstrate some ingenuity and originality. Advertising for niche markets can be done in a discretely or explicit manner also. It is easy to identify the intended market for a particular toy, as the advertisement tends to reflect things familiar to children. Commercials for toys, in particular,

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