Cinthia Pill Hair Color, Body Shape, Family Members, Father, Mother, Brother, Sister, Marriage and Affairs

Tapping Into The Power Of Testimonials Word Count: 483 Summary: =WHY USE TESTIMONIALS= Simply said testimonials SELL! In fact, testimonials have been known to increase sales by 250% or more! The Internet is a very impersonal medium. People trust people! The more you can do to ôhumanizeö your web site the more likely potential customers will want to do business with you. Testimonials ôspeakö to potential customers in a honest, believable way. Buying products on the web can be scary. Customers want to know : - Is a web site secu... Keywords: Power of Testimonials Article Body: =WHY USE TESTIMONIALS= Simply said testimonials SELL! In fact, testimonials have been known to increase sales by 250% or more! The Internet is a very impersonal medium. People trust people! The more you can do to ôhumanizeö your web site the more likely potential customers will want to do business with you. Testimonials ôspeakö to potential customers in a honest, believable way. Buying products on the web can be scary. Customers want to know : - Is a web site secure? - Is this a reputable business? - Does this product actually do what they promise it does? Customer testimonials can PROVIDE the answers to such questions, BUILD trust and CLOSE sales! =HOW TO GET TESTIMONIALS= Want a sure-fire way to get customer testimonials? Ask for them! Most customers would be happy to assist you. And you'll feel GREAT when you hear all the positive feedback! 1. ASK CURRENT CUSTOMERS When job is finished ask your customers what they liked best about your product or service. There are many ways to ask including: Phone Call Email Postcard Letter (If asking for mail feedback always use a self addressed stamped envelope) 2. HOST A FREE TRIAL WITH A TEST GROUP Give a free trial to a group of users in your target market. Ask them: - if they found it useful - what they would pay for a product like that - how they would improve the product. 3. GIVE A FREE TRIAL TO AN INDUSTRY EXPERT Someone with a complete knowledge of your field is well suited to judge how your product works. Remember how powerful ô 9 out of 10 dentistsö recommending Brand X toothpaste was? NOTE: ALWAYS get permission to use the testimonial. Have them sign a release form granting their permission. =HOW TO USE TESTIMONIALS EFFECTIVELY= 1. FULLY IDENTIFY THE QUOTED PERSON - Use full name, company name, maybe even city, state, or age! Ex. of SIGNED Testimony (Jim Erickson from Whizbang International) Ex. of GENERICALLY SIGNED Testimony: (from J.E.

Comments

Post a Comment

Popular posts from this blog

Graziella De Biasi Hair Color, Body Shape, Family Members, Father, Mother, Brother, Sister, Marriage and Affairs

than Starbucks'. So contradictory was this claim to the two companies' reputations for this demographic group that the colleagues refused to put the matter to a taste test. 5. Extensions. With a well-established brand, you can spread the respect you've earned to a related new product, service or location and more easily win acceptance of the newcomer. For instance, when a winery with a good reputation starts up regional winery tours, then adds foreign ones, each business introduction benefits from the positive perceptions already in place. 6. Greater company equity. Making your company into a brand usually means that you can get more money for the company when you decide to sell it. A Coca-Cola executive once said that if all the company's facilities and inventory vanished all around the world, he could walk into any bank and take out a loan based only on the right to the Coca-Cola name and formula. 7. Lower marketing expenses. Although you must invest money to create a...
Read more

Gleice Kapobianco Hair Color, Body Shape, Family Members, Father, Mother, Brother, Sister, Marriage and Affairs

to which customers will subject the product, it should be remembered that customers will use the product for uses which the inventor intended as well as uses which the inventor did not intend, nor even foresee such use. For example, a screw driver might be used as a chisel which is struck by a hammer. Care must be taken to make the product robust enough to withstand foreseeable unintended uses and to warn the customer of foreseeable hazardous uses such as by applying a warning sticker to the product and a warning on the packaging and on the instructional materials. Questions in this regard should be directed towards a lawyer specializing in the legal field of Products Liability, such as in most larger city yellow pages phonebook. Finally, regarding factor 4, that the product is not properly packaged, advertised, and promoted to appeal to the customer, it should be remembered that the packaging of the product is part of the overall first impression the potential customer has of your ...
Read more

Toby Hillcrest Hair Color, Body Shape, Family Members, Father, Mother, Brother, Sister, Marriage and Affairs

Consistently put out your communication in the same way you did with your initial mailings, but with a more personalized message. That is Database Marketing. That is how you get people to buy from you after they have reached by following up with them enough. Put in your calendar to make three different follow up phone calls; if you get voice mail then leave a message that really communicates to them. Send a variable data postcard, send an email, but stay in touch. You will be glad you did û in fact youÆll be smiling all the way to the bank. Title: Staying Afloat in a World Gone Adrift Word Count: 1247 Summary: Stating that we are living in a "world gone mad" may sound a bit drastic, but no one can deny we're hurtling towards an ugly place at a speed we can't control. The economy is going downhill, jobs are being shipped off overseas and even real estate is declining in value. How can we protect our future when our present is so dire? The outlook doesn't have t...
Read more