begin looking for ways to make money online because of our life circumstances and we just know in our hearts that somethingÆs gotta give. For me, I was out of a job, flat broke and out of options. I have to admit I was drawn to the hype that is out there. ThereÆs a lot of flash and color and promise. Have you ever seen so many red exclamation points? So, yes I was drawn, but am I really attracted? If you are like me, you are attracted to the truth and you embrace humility. The truth is: Internet Businesses Make Money Online. There are a myriad of ways to do this that wont cost a small fortune to get going and many that donÆt cost a dime. This is what Holly Mann stresses in her eBook and I am on my way with Honest Riches. Title: The ôBig 4ö Promotional Tips Word Count: 540 Summary: The first step to success is to get away from the idea of creating an image. In fact, the literal definition of image is an imitation or representation of a person or thing. Keywords: marketing, business image, identity Article Body: 1. Scrap the ôImageö and work on an identity. The first step to success is to get away from the idea of creating an image. In fact, the literal definition of image is an imitation or representation of a person or thing. Now that is exactly what you donÆt want to beà an imitation Identity on the other hand means is the condition of being the same in all qualities. ItÆs based on truth and honest. And believe me, it only takes a millisecond for consumers to identify a fraud. Consumers respect integrity, and feel comfortable depending on companies who have invested in their identityà invested in being real, and have lived up to their name. 2. Be Yourself Copycats are a dime a dozen. Whenever a good idea comes to light, there will be a thousand and one imitators ready to cash in on the success of the idea. IÆm not talking about learning from the best, and using their success stories to guide you on your quest for success. We all need mentors and examples to follow at times. True success lies in originality. What good would it do to copy your competitors advertising strategies and campaigns? Finding your own niche and capitalizing on it will go a lot further toward making you stand out from the crowd. 3. Be Consumer Friendly Friendly service is winning service. Who can resist a heartfelt smile? Most business have this down to a science. They spend a great deal of time stressing friendliness and ôthe customer is always rightö attitudes among their

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