David Monteith Feet Size, Family, Eye Color, fees per movie, Wiki, body stats, Real Name, Profession

know that the more promotion we send out, the more return weÆre going to get. It always works.ö That is excellent marketing ROI. Measurable Solutions spend about $2,275 for 7,500 full color post cards. That includes printing, postage, mailing (including the mailing list). From that they get between $8,500 and $11,900 in immediate response for an introductory seminar and an additional $30-40,000 follow-up sales. Spend $2,275, earn $40-50,000. You donÆt need to have majored in advanced math and rocket science to work that one out: that is what is meant by marketing ROI! Results of direct mail marketing vary from business to business but the principle holds and always works: if you send out enough promotion, you will make sales and maximize your marketing ROI. DonÆt worry about response rate if your marketing ROI is high. Title: This is the story of Lynne and Dave. Word Count: 2035 Summary: The real story of Lynne and Dave û different investment advisors and newsletter strategies. Different results. By Glenn Harrington of the Harrington Newsletter Co. Keywords: newsletter, loyalty, investment advisor, CRM, client loyalty, marketing, referrals, marketing Article Body: (Note to reader: This is the actual story as created and told by Glenn Harrington of the Harrington Newsletter Company. Other renditions of this story are in circulation, especially in Western Canada. This is the original.) Lynne and Dave are two successful retail investment advisors, both of whom used a Harrington newsletter, and one of whom remains a successful investment advisor. Lynne issued a Harrington newsletter for five bull-market years, then stopped it when the stock market turned in a bear run. She retired a few months later. DaveÆs story has a rebound, but not of the stock market. He really found the source of resilience in client relationships û heart. The Story of Lynne and Dave is a story of differing approaches or philosophies about newsletters and client relationships. It also reflects how people's characters show in their businesses. IÆm a strong believer that itÆs rewarding to let your character shine through in business û even if some people donÆt take to your true colours. We'll see, at the end of this story, what conclusions Lynne and Dave might have drawn. When Lynne signed up with Glenn Harrington, she was a high-volume, top-grossing investment advisor. She put on seminars regularly. She did frequent advertising. She provided good performance to her clients. Her clients were

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